rallying cry[noun]Synonyms: battle cry, cry, motto, war cry
 [TahlilGaran] English Synonym Dictionary ▲
 ˈrallying ˌcry  noun [singular] a word or phrase used to unite people in support of an idea: 
 ‘Land and Liberty’ was the rallying cry of revolutionary Mexico.
 ‘Land and Liberty’ was the rallying cry of revolutionary Mexico.  [TahlilGaran] Dictionary of Contemporary English ▲