Bur.ber.ry /ˈbɜːbəri $ ˈbɜːrbəri, -beri/ trademark
a British fashion company which is famous for the check pattern that it uses on its high-quality clothes and other products such as handbags. During the 1990s, Burberry clothing became popular with FOOTBALL HOOLIGANs and became ASSOCIATED (=connected in people’s minds) with chav culture.

[TahlilGaran] Dictionary of Contemporary English ▲